ATLANTA (PRWEB) January 17, 2012

The Rainmaker Group, the top provider of revenue management and profit optimization solutions to the multifamily and gaming/hospitality industries, today announces BRE Properties, a nationally recognized true estate investment trust and leading developer and manager of apartment communities in the key metropolitan markets of California and Seattle, Washington, has selected LRO for the portfolios revenue management answer. BRE Properties has initiated the platform implementation approach across a portfolio of around 85 communities representing 24,000 units.

BRE Properties decision to partner with Rainmaker is an huge win for our organization, mentioned Andrew Rains, executive vice president for The Rainmaker Group. The adoption of revenue management strategies among the top multifamily organizations has grown substantially in the last year thanks to the measurable impact the software program can deliver to the bottom line. With the addition of this portfolio to our client roster, LRO now represents 9 of the 13 apartment REITS in the marketplace.

BRE Properties conducted an extensive review process of the industrys revenue management solutions ahead of selecting a partner for its pricing and optimization strategies. Rainmakers unique corporate culture and organization processes closely aligned with BRE Properties vision for revenue management and ultimately influenced the companys choice.

Were excited to take this subsequent step in the evolution of our revenue management practices we believe the LRO item will integrate well with our core platform and supercharge our pricing discipline and strategies, mentioned Scott Reinert, Executive Vice President, Operations for BRE. BREs Vice President of Company Intelligence, Steve Snell added, We are very pleased with the selection of Rainmaker LRO as our revenue management solution. We look forward to this partnership and the chance to further enhance our capability to maximize income growth.

Rainmaker LRO is the top multifamily lease rate optimization solution employed to maximize revenue from apartment leases. The system calculates optimized pricing based on hundreds of elements that influence rate setting, which includes visitors and lease duration, move-in dates, competitive impacts and other metrics. The program also produces enterprise-wide demand forecasts by measuring and analyzing historical and existing market metrics and performing calculations necessary for occupancy predictions that are dynamically updated as market place circumstances modify.

About BRE Properties

BRE Properties, based in San Francisco, California, focuses on the development, acquisition and management of apartment communities situated primarily in the major metropolitan markets of Southern and Northern California and Seattle. BRE directly owns 78 multifamily communities (totaling 21,971 units) and has joint venture interests in an additional 12 apartment communities (totaling three,856 units). BRE Properties is a genuine estate investment trust (REIT) listed in the S&ampP MidCap 400 Index. For a lot more info on BRE Properties, please go to our site at http://www.breproperties.com.

About Rainmaker

The Rainmaker Group is a Microsoft Gold Certified Partner and market-leading provider of income management and profit optimization solutions to owners/operators in the multifamily housing and gaming/hospitality industries. Rainmaker software package, coupled with specialist organization consulting services, enables multifamily housing operators to maximize income from apartment leases and helps operators of casino hotels and other hospitality enterprises secure the most useful consumers to increase their profitability. Rainmaker software program delivers real outcomes for multifamily housing operators such as Archstone, AvalonBay Communities, Equity Residential, Post Properties, Simpson Housing, Mid-America Apartment Communities and many others. Gaming/Hospitality clients incorporate casino/hotel organizations such as Atlantis The Palm Dubai, Caesars Entertainment, IP Casino Resort Biloxi, Isle of Capri Casinos, MGM Resorts International, Omni Hotels &amp Resorts, Wynn Las Vegas and other leading companies. Headquartered in northern Atlanta, GA, Rainmaker is a solid, lucrative, quickly increasing, privately held business. For a lot more data, check out http://www.LetItRain.com.

Media Contact:

Don Canfield

LinnellTaylor Marketing

(303) 682-3942

don(at)linnelltaylor(dot)com

Company Make contact with:

Nancy Nevins

The Rainmaker Group

(678) 578-5700

nnevins(at)letitrain(dot)com

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